Courses & Workshops
Would you like to implement The Revenue Equation Framework? Then come join us in one of our courses or workshops.
Framework Courses [6-Week Term]
Course: Strategy Playbook & Buyers Journey Roadmap
Core to the The Revenue Equation Framework is clarity of value, differentiators, offerings, messaging, customer experience promise, and target audience. These foundations are developed and documented in actionable deliverables called The Strategic Playbook and the Buyers Journey Roadmap. These two deliverables become high-value tools to align and optimize your organization.
Course: The DIY Sales Engine
Would you like 100+ new leads in your sales funnel and a clear path to prioritize them and move them towards an appointment? How about the skills, systems, processes, and tools to do this repeatably each month by yourself? This course is all about teaching you how to fill your individual sales funnel and move new contacts down the revenue path. Guaranteed to generate new connections.
Course: Developing Your Personal Sales Plan
Successful sales people have intentional plans for success. This course provides the framework to create and execute your own personalized sales plan with strategy, tactics, planning, goals, and milestones. This is a great course for individuals or sales teams, and a great way to create a clear plan and accountability.
Format: Work product driven course with classes, coaching, milestones and co-developed deliverables.
Schedule: Classes start each month and run for six weeks.
Pricing: $5k per course
Client Conversation - Improving RFP Performance
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Half-Day & Full-Day Workshops
Perfect for conferences and retreats - workshop can be modified or combined for full-day or multi-day sessions.
Workshop: Sales Engine Diagnostic
Participants learn about The Revenue Equation framework and how this proven construct supports high-performing sales & marketing organizations. Workshop includes pre-work through the Sales Engine Diagnostic, a review and discussion of results, and team alignment on actionable next steps.
Workshop: Positioning Fundamentals
In this workshop your team will work together to develop your value proposition, key differentiators, offerings, customer experience promise, and key messaging. This serves as the foundation for aligning your organization and improving your overall value messaging for your target audience.
Workshop: Building Individual Sales Plans [Sales Team]
Do you have a business development or sales team? Are you looking to bring them together in a workshop where they can create their own individualized sales plan? And where they can collaborate, but also have individual ownership? This workshop provides the framework to create and execute individualized sales plans with strategy, tactics, planning, goals, and milestones. This is a great workshop for individuals or sales teams, and a great way to create a clear plan and accountability.
Note: Custom Programs Available Upon Request.
Format: Collaborative, deliverable-driven workshops with pre-work, teaming exercises, and co-created deliverables. Participants collaboratively produce final work product.
Experience: High impact, fast-paced, entertaining, team building, motivational, accountable, deliverable-driven.
Pricing: $5k - $10k plus travel expenses.
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Framework Master Course
Client Conversation - Generating Referrals
Client Conversation - Raising Sales Team Consciousness