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Sales Team Peer Group - Overview
Up-level your team, get into action, and increase sales performance.
Each group meets monthly. Program includes individualized coaching sessions for deeper dives into each month's topics as well as to support the specific needs of your sales and marketing team.
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>> Schedule A Call To Learn More <<
  • Team-based cohort of live event companies
  • Max group size - 8 companies
  • Up to four people per company team
  • Sales and marketing content & resources
  • Leadership and teaming lessons
  • Relevant and timely content
  • Member driven topics & issue processing
>> Next Peer Group Starts January 23, 2024 <<
$1,495 per month. 6-month program.

Typical Meeting Agenda Format
Team check-in
Discussion of member-driven topics
Issue Processing | Brainstorming | Solutions

Sales & marketing lesson
Leadership & teaming lesson

Team / individual action plans & next steps
Check-out and future topics

Post Meeting Format
Members receive post-meeting recap and video recording
Coaches schedule next 1:1 coaching sessions


Activity Between Peer Group Sessions
Private peer group Slack channel
Additional resources and videos
Peer group discussions and support
Access to coaches


Resources
Sales, marketing, and leadership Coach
Books: Set Up To Win, Sales & Marketing Alignment, and Iceberg Selling
Individual Performance Planner
Revenue Planner

Best Practice Guides & Templates

Session
Topics
Outcomes
January
  • Sales & Marketing Foundations
  • Team Design and Alignment
  • Finding Quick Wins
Review of the foundations that create a high performing sales & marketing organization.
February
  • Using The Revenue Equation
  • Retention & Growth Campaigns
  • Leveraging Up Your Sales Team
Gap analysis of current state with specific focus areas to improve future state. Focus on improving team dynamics and generating more sales from regular outreach.
March
  • Pricing & Selling with Confidence
  • Selling Against Competition
  • More Quick Wins
Better understanding of pricing, Tom's scalable model, and how to sell against competition. As well as best practices for quick wins to generate more sales.
April
  • Leveraging The Buyers Journey
  • Using Marketing To Drive Sales
  • Sales Process and CRM
Best practices to up level your marketing to generate more leads and opportunities. Development of your sales process and best practices for implementing and/or using your CRM and marketing tech stack.
May
  • Let's Talk About Pricing Again
  • High-Impact Sales Meetings
  • Scorecards and KPIs
Reinforcement of pricing and Tom's scalable model. Plus how to run high-impact and actionable sales meetings. Creating visibility and action with KPIs.
June
  • Bringing Out The Best In The Team
  • Going From Good To Great In Sales
  • More Sales Strategies & Tactics
Bringing all the lessons together to make your team even more successful. Plus lessons from Iceberg Selling and easy-to-implement sales strategies and tactics.
Note: Options for continuation of peer groups after the initial  six-month program.

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We are headquartered in Colorado with domestic and international teammates and clients. Please use the contact form on this page to inquire about any of our books, podcasts appearances, speaking engagements and workshops, any of our offerings, or simply to connect.
Improving Sales Performance
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  • Home
  • Solutions
    • Consulting & Coaching
    • Workshops & Peer Groups
    • Fractional Leadership
  • Frameworks
  • Keynotes
  • Assessments
  • Resources
    • Blog
    • Books and Newsletter
    • Worksheets, Webinars, Ebooks
    • Live Event Peer Groups
  • About
    • Core Values
    • Karl Becker
    • Testimonials
  • Contact